Randy Maestre
Head of Industry Marketing, Zoom - USA
Takes part in
- Zoom webinarView Full Event
12:45 - 13:30
Panel discussion – O2O Commerce: Sharing insights on online-to-offline retail business models
While marketers are often seen as now being a key player on customer acquisition, and driving revenue, it is ultimately the customer experience that will offer a competitive advantage for companies. In this panel, we look at how retailers are adjusting to servicing customers using the online-to-offline retail strategy.
Panellists include:Moderated by:12:05 - 12:25
If video killed the radio star – what impact will it have on ecommerce?
Video is a newly imagined omni channel strategy that has the potential to empower both customers and frontline retail staff in the last mile CX. Randy outlines how Zoom is create a more immersive experience for shoppers while enabling front-line staff to gain more flexibility over their workplace arrangements.
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