Rod McLauchlan

Director, Asia - FuturePlace

Rod has had over 15 years’ experience working in the events industry in Singapore and Sydney. He is a specialist in content development related to themes connected with digital transformation, future tech adoption, environmental sustainability, and positive social change. He enjoys developing programs that effectively meet end user needs while attracting partners who gain value from sharing implementation experiences. His role in FuturePlace is to help develop a bridge to Asian business opportunities while promoting Australian, New Zealand and Singaporean expertise as regional hubs for digital CRE and built world business.

Takes part in

  • Zoom webinarView Full Event
  • 12:45 - 13:30

    Panel discussion – O2O Commerce: Sharing insights on online-to-offline retail business models

    While marketers are often seen as now being a key player on customer acquisition, and driving revenue, it is ultimately the customer experience that will offer a competitive advantage for companies. In this panel, we look at how retailers are adjusting to servicing customers using the online-to-offline retail strategy.

    Panellists include:
    Nicola Clement GM Omni Experience, MYER
    Lee Hardham Founder and CEO, Brauz
    Randy Maestre Head of Industry Marketing, Zoom - USA
    Rod McLauchlan Director, Asia - FuturePlace
    Emily Elvey Customer Experience Lead, M.J. Bale
    Moderated by:
    Rod McLauchlan Director, Asia - FuturePlace

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