Adrian Cropley OAM

Managing Partner, Centre for Strategic Communication Excellence

Takes part in

  • ESG in Real Estate SummitView Full Event
  • 12:30 - 17:00

    How to communicate environmental, social and governance (ESG) initiatives with purpose and impact 

    Why should you attend? 

    This Masterclass reinforces the importance of developing and implementing purposeful communication and shares several practical ways you can improve the way you communicate your organisation’s social impact and performance. Explore how to communicate with stakeholders more openly and build trusted internal and external relationships. 

    What can you expect to learn? 

    • Understand what drives ESG value for stakeholders  
    • How to align your ESG and communication outcomes 
    • The elements of strategically focused ESG communication  
    • How to mobilise employee ambassadors  
  • 15:10 - 15:40

    SPECIAL ADDRESS: ESG Communication - Taking a strategic approach

    By Adrian Cropley OAM Managing Partner, Centre for Strategic Communication Excellence

    The true impact of ESG is when employees, customers and community are completely aligned with the purpose of the organisation. Thinking strategically about communication allows you to engage both the hearts and minds of all your stakeholders and embeds social impact as part of the organisation’s culture.

    • Embed ESG into your purpose
    • Power up your listening, using insight to inform your communication
    • Hold executives to account and create employee ambassadors

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